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| Panera's Pink Ribbon Bagel campaign: Eating Bagels for a Good Cause!
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Not many people need a reason to eat a delicious bagel. But if you knew the bagel you purchased was benefiting a local breast cancer coalition, would you enjoy the bagel even more? The Beyond Pink TEAM is excited to announce it has been selected by Panera Bread Bakery-Café as a partner organization for Panera’s Pink Ribbon Bagel campaign during October, 2008.
This is the second year in a row The Beyond Pink TEAM has been the appreciative recipient of the funds raised by this campaign. The Pink Ribbon Bagel promotion acts as both a fundraising and an awareness campaign for local breast cancer groups. Last year Panera Bread donated nearly $800 to the Beyond Pink TEAM following the promotion. As part of the campaign, Panera Bread will donate 25¢ from every Pink Ribbon Bagel sold, to the Beyond Pink TEAM. The Beyond Pink TEAM is fortunate to benefit from sales at both the Waterloo and Cedar Falls Panera locations. All proceeds from the Pink Ribbon Bagel sales are used to further the breast cancer activities of the Beyond Pink TEAM, such as; providing a support group to women with breast cancer, producing a quarterly newsletter focused on breast cancer awareness and updates, offering free and reduced cost screening mammograms for women who can’t afford it, and lobbying legislators to support breast cancer research funding. The Pink Ribbon Bagel is baked fresh daily and features cherry chips and real bits of Bing cherries and cranberries. In the "think pink" tradition, the bakers form the bagels into awareness ribbon shape before baking. The Pink Ribbon Bagel campaign was first developed in 2001 by Sue Stees, a Panera franchise owner and breast cancer survivor. The Beyond Pink TEAM is now excited to be invited to participate and use those funds towards its breast cancer activities in the Cedar Valley. For more information about the Pink Ribbon Bagel call Gabbi DeWitt of the Beyond Pink TEAM at 319-292-2225 or Michelle Berridge Scoville of Panera Bread at 319-365-9093. The Cedar Valley Cancer Committee is a non-profit organization made possible by the collaborative efforts of many health organizations, businesses and dedicated individuals’ throughout the Cedar Valley. The Beyond Pink TEAM focuses on breast cancer in the Cedar Valley. Going beyond pink ribbons, beyond pink light bulbs, beyond pink trinkets; Beyond Pink, we accomplish our mission by Taking action, Education, Advocating and Making a difference. |
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